Archive for January 25th, 2012

Good news: economic activity is picking up. Not so good news: economic growth remains anemic and the pace of job creation too slow to make a meaningful dent in the unemployment rate. And there are potential external shocks - the fiscal crisis in Europe or an oil crisis in the Persian Gulf — that could stall the modest recovery now underway.
What’s really needed is a “grand bargain” - near-term stimulus focused on investments in infrastructure, R&D, and human capital, accompanied by a credible long term plan to reduce the federal deficit to sustainable levels. But, in…

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The Federal Reserve did not announce another round of quantitative easing Wednesday but still had a gift for the speculators. In a surprising and somewhat perplexing move, the FOMC announced plans to keep rates at “exceptionally low levels” — a.k.a. zero — through 2014 “at least” vs. mid-2013 previously. The promise of an extra year [...]

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Follow Yahoo!’s The Daily Ticker on Facebook here! In between reminders of his foreign policy successes and a smattering of policy proposals, President Obama used his State of the Union address Tuesday night to defiantly challenge Republicans, both in Congress and on the campaign trail. “As long as I’m President, I will work with anyone [...]

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In an effort to speed up the web, Google is proposing a number of changes to the standards at the core of the internet — the Transmission Control Protocol, better known as TCP.




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Follow Yahoo!’s The Daily Ticker on Facebook here! President Obama laid out his blueprint for the country Tuesday night in his third State of the Union Address. How to bring jobs back to America and put this country back to work is a top priority for him. “Tonight, my message to business leaders is simple: [...]

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Follow Yahoo!’s The Daily Ticker on Facebook here! The Federal Open Market Committee will release its interest rate decision today at 12:30 p.m. ET Wednesday. Interest rates are expected to remain at zero, as the Fed has pledged to keep rates low at least through mid-2013. The question on many investors’ minds is whether the [...]

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This chart (data from Comscore, published on Vator.tv) shows that younger people are more ‘ad-blind’ than their elders, as shown by immediate recall. To me this is evidence that advertising works less well than it used to. It is interesting that delayed recall is better for millenials, and I think that probably reflects greater loyalty to brands that have genuinely impressed. Millenials are people born in the 1980s and 1990s, now aged 13-31.

If advertising is less effective then companies will be forced to turn more to product quality and service to build their brands and drive sales. This is clearly good news for us as consumers, but there are a couple of interesting business trends that come too. Firstly there is a call for innovations to improve product quality and customer service, most obviously using social media and leveraging mobile, and secondly there is a call for innovation that will help reverse the decline in advertising effectiveness (better targeting, more relevance etc.).

Two of our recent investments at DFJ Esprit play to these trends. Conversocial helps major brands like Groupon and ITV leverage improve their customer service using social media, and StrikeAd allows for real time targeting and campaign optimisation for mobile ads.

 

(our portfolio company Conversocial helps h

  • Innovative service plays – like Conversocial
  • Advertising will have to get more effective – StrikeAd
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Regulation: Tuesday’s GOP debate moderator was shocked by the front-runners’ broadside against Dodd-Frank banking rules. He seemed to think they were hyping their damage. They weren’t.
The media elite are under the assumption that all government regulations are good. So when both Mitt Romney and Newt Gingrich took shots at Dodd-Frank, NBC News anchor Brian Williams was flabbergasted. He expressed skepticism that its new rules posed any problem.
Gingrich straightened him out, arguing the media and the public don’t know how “bad” the Democrats’ law…

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